Welcome to the SmartSpotter ANZ Blog!

Explore the latest insights and trends in retailers' execution, customer engagement and market research. Our blog is your go-to resource for expert tips, innovative strategies, and success stories that empower stronger relationships between retailers and suppliers.

Whether you’re a business owner, sales director or a marketer, join us to discover actionable insights that can transform your approach and drive success in a dynamic market. Dive in and start your journey with SmartSpotter today!

Learn more about the power of crowdsouring

Check out the latest articles

Unlocking Profitability: The Impact of Effective Stock On-Shelf with SmartSpotter

Unlock FMCG growth with real-time inventory data from SmartSpotter. Recover lost sales, ensure promo compliance, and outsmart competitors easily.

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Perks of becoming a Mystery Shopper

Becoming a Mystery Shopper has never been easier! Several apps and websites provide lots of opportunities and cash.

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The Best Market Research Tool for your Company

Not having a well‑designed market research plan can steer your business in the wrong direction. It is all about having the right tools for the job! 

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Off-location Displays can Deliver Better Results!

Are off-location displays not performing, poorly executed, or just not attracting enough shoppers? Here's an easy guide to avoid common mistakes.

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Maximize Your Earning Potential This Season!

This is the perfect season for retailers to capitalize on shoppers' resurgence. There are several new opportunities for brands to boost their businesses this season.

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Retail Questions are Now Easy to Answer

The FMCG industry can be a somewhat highly complex system. As SmartSpotter has helped several companies over the years with their most pressing issues, we raise some questions and answers that all brands will likely have!

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The Basics: how do Mobile Audits Work

Mobile Audits save your company time, money, and fuel by allowing you to connect faster with shoppers. But how does it work? What are its basic steps?

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Understanding Crowdsourcing

The crowdsourcing concept: From transport to accommodation, this concept is revolutionizing multiple industries. But how exactly does it work, and how does it benefit brands of all sorts?

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SmartSpotter's Guide to Retail Execution

SmartSpotter's Guide to 2022 Retail Execution shares retail execution mistakes and how to avoid them in the post-COVID-19 era.

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Take a Look at Our Most Booked Projects

In this new year, with new challenges in the retail industry and significant projects for our customers, our portfolio of services continues to grow. Please take a look at our most booked projects from a large number of our customers.

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Out of Stock Attack

For a good reason, avoiding out-of-stock is perhaps one of the top preoccupations of retailers and brands. Not only do they lead to lost sales, but they also result in reduced customer satisfaction and lower conversion rates.

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The Role of Data in Achieving Sustainability

50% of consumers globally choose to buy from brands with a clear commitment to sustainability. Retailers need to be more sustainable to meet consumers’ increasing demand.

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