The FMCG industry can be a somewhat highly complex system. As SmartSpotter has helped several companies over the years with their most pressing issues, we raise some questions and answers that all brands are likely to have!
Can In-Store Execution Be Improved?
As a retail business, having a strong in-store presence can be the key to success. But no matter how well-planned your strategy may be, there are always obstacles that can impede your progress. Find out we can help you to execute the perfect in-store strategy and to overcome some of the common obstacles that may arise.
The Customer Journey & Field Marketing
Understanding the customer journey is essential for businesses to provide a seamless and positive experience for their customers. How does Field Marketing come into play?
Taking Action on Insights and Data: A Step-by-Step Guide
POV: You have decided to use SmartSpotter for a retail survey in order to improve your ROI and field performance and accelerate in-store sales. Great start! Now you have all these insights and data. What next? Insights and data can be powerful tools for driving business success, but only if they are effectively used.
Improving In-Store Efficiency with Crowdsourcing
Discover how mobile technology and crowdsourcing are transforming the retail industry, providing faster, more efficient in-store auditing and real-time decision-making for retailers. With improved product availability and an enhanced shopping experience.