Welcome to the SmartSpotter ANZ Blog!

Explore the latest insights and trends in retailers' execution, customer engagement and market research. Our blog is your go-to resource for expert tips, innovative strategies, and success stories that empower stronger relationships between retailers and suppliers.

Whether you’re a business owner, sales director or a marketer, join us to discover actionable insights that can transform your approach and drive success in a dynamic market. Dive in and start your journey with SmartSpotter today!

Learn more about the power of crowdsouring

Check out the latest articles

Improving your Business with Mobile Store Audits

The retail industry is more competitive now than ever. Businesses need to run as efficiently as possible. Store checks are a big part of ensuring proper and efficient in-store execution.

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Why should I be a Spotter?

Check out why it is worth joining SmartSpotter. It is not only a way to make extra money while completing daily chores—there's more!

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ShelfSweeper: A Revolutionary Stock Removal Solution

Discover ShelfSweeper, the revolutionary crowdsource-based solution for stock removal in the Australian FMCG industry. Fast, cost-effective, and efficient, ShelfSweeper gives businesses the control they need to manage their inventory effectively and keep their shelves looking their best!

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Reasons to Step Into Crowdsourcing

Discover how crowdsourcing can improve your retail business with real-time data, store performance insights, customer experience audits, and competitive intelligence. Learn why you should step into crowdsourcing today!

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Challenges in Retail Supply Chain

The supply chain in retail is complex and busy. Suppliers face unprecedented challenges this year, particularly when related to in-store execution strategies. 

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The Role of Crowdsourcing in the Coffee Machine Business

Fully automatic coffee machines are often too expensive or perceived as difficult to maintain. Manufacturers often focus on marketing to encourage customers to purchase, and it can be difficult to ensure that in-store execution aligns with their marketing strategy.

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Online Grocery Shopping in Australia

Discover the growing trend of online grocery shopping in Australia! Almost 20% of shoppers regularly purchase groceries online. Learn more about the differences in consumer behavior when shopping online versus in-store and how to make the most out of your online grocery shopping experience.

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SmartSpotters Guide to Improving Customer Retention

68% of sales come from existing customers. Customers loyal to your brand are likelier to share their experience with your company, support it, and increase your profits.

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SmartSpotter and Parallel Dots Have Joined Forces to Digitalise in-store Execution!

Image Recognition provides high-quality performance with faster results by facilitating an accurate snapshot of in-store shelf conditions. In addition, it combines SmartSpotter’s innovative crowdsourcing model with artificial intelligence.

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Increasing ROI with Optimised Field Teams

What if we told you that there are practical ways to optimise the performance of your field team so your retail operations become more efficient?

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The Road to Effective Brand Management

Once you have established a strong brand identity, your business needs a strong brand management strategy. Let's see the Keys to achieving effective Brand Management.

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Less Restrictions Mean More Consumers in Stores

The economy is recovering and growing more extensively than before the pandemic. Companies have been waiting to get businesses off the ground and take advantage of the increasing number of shoppers returning to stores!

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