Welcome to the SmartSpotter ANZ Blog!
Explore the latest insights and trends in retailers' execution, customer engagement and market research. Our blog is your go-to resource for expert tips, innovative strategies, and success stories that empower stronger relationships between retailers and suppliers.
Whether you’re a business owner, sales director or a marketer, join us to discover actionable insights that can transform your approach and drive success in a dynamic market. Dive in and start your journey with SmartSpotter today!
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Uncover the changing pub landscape in Australia and New Zealand – from evolving customer habits to staff friendliness importance. Dive into the impact of cost-price, brand awareness, and more on consumer choices. Explore the power of real-time feedback and trends with SmartSpotter.
Measuring at a single location provides a limited picture. Want real control over your campaign or brand execution? Then simultaneous measurement across multiple stores is crucial. Measuring = knowing, standardizing = managing. Replace guesswork with control. Only then can suppliers and retailers jointly gain control over execution and results on the shop floor.
A strong in-store presentation isn't a solo effort. Discover how better collaboration between retailers and suppliers can maximise the value of every campaign.
A well-organised shelf is the key to more satisfied customers and higher sales for both the supplier and the retailer.
Retail media only truly works when the in-store execution is spot-on. With these 5 tips, you'll avoid missed impact and maximise sales.
Throughout the store, you'll find POS materials, displays, floor stickers, and narrowcasting that play your videos. But are they actually present?
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