Welcome to the SmartSpotter ANZ Blog!
Explore the latest insights and trends in retailers' execution, customer engagement and market research. Our blog is your go-to resource for expert tips, innovative strategies, and success stories that empower stronger relationships between retailers and suppliers.
Whether you’re a business owner, sales director or a marketer, join us to discover actionable insights that can transform your approach and drive success in a dynamic market. Dive in and start your journey with SmartSpotter today!
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Check out the latest articles
SmartSpotter's Guide to 2022 Retail Execution shares retail execution mistakes and how to avoid them in the post-COVID-19 era.
AI is continuously transforming and revolutionizing marketing. Its development has fundamentally changed the way businesses work, creating new opportunities for retailers and shaping the retail landscape.
Mobile Audits save your company time, money, and fuel by allowing you to connect faster with shoppers. But how does it work? What are its basic steps?
The FMCG industry can be a somewhat highly complex system. As SmartSpotter has helped several companies over the years with their most pressing issues, we raise some questions and answers that all brands will likely have!
This is the perfect season for retailers to capitalize on shoppers' resurgence. There are several new opportunities for brands to boost their businesses this season.
The supply chain in retail is complex and busy. Suppliers face unprecedented challenges this year, particularly when related to in-store execution strategies.
During this pandemic, the retail landscape has changed so fast and in many ways, and much remains uncertain when looking ahead to 2022.
What can we expect to see from the retail industry coming up?
Are off-location displays not performing, poorly executed, or just not attracting enough shoppers? Here's an easy guide to avoid common mistakes.
The economy is recovering and growing more extensively than before the pandemic. Companies have been waiting to get businesses off the ground and take advantage of the increasing number of shoppers returning to stores!
Not having a well‑designed market research plan can steer your business in the wrong direction. It is all about having the right tools for the job!
Lots of room for improvement in in-store execution...
Still visiting stores to check store compliance? Stop wasting wasting fuel and time!
With SmartSpotter crowdsourcing, that is a thing of the past!
